Why Local SEO and Social Media Go Hand-in-Hand in Edmonton
Want to rank higher on Google and get more foot traffic? Combine your SEO strategy with smart social media.
Boost SEO With Social Media Social media signals like shares, likes, and link clicks may not directly impact rankings, but they drive traffic and increase the chances of your content being discovered and linked to. Here’s how to boost SEO through social media:
Use Edmonton-specific keywords in bios, captions, and hashtags (e.g., #yegbusiness, #edmontonservices)
Share blog and website links on platforms like Facebook, LinkedIn, and Twitter to increase site visits
Optimize your posts with clear CTAs that direct users to your site
Google Loves Local Engagement Google rewards businesses that have active digital footprints. That includes:
High engagement on social media posts
Consistent positive reviews
Frequent brand mentions across platforms
The more your business is shared and discussed online, the more likely Google will see you as a trusted local source.
Local SEO Checklist:
Consistent business name, address, and phone number (NAP) across platforms
Claimed and optimized Google Business Profile
Keyword-rich content that aligns with local search terms (e.g., “Edmonton plumbing service”)
Regularly updated social media profiles and website blogs
Engaging content that gets shared and commented on
Tie It All Together
When your social media content includes relevant keywords, encourages engagement, and links to your site or blog, it creates a flywheel effect: more visibility = more traffic = more conversions.
When your social media content includes relevant keywords, encourages engagement, and links to your site or blog, it creates a flywheel effect: more visibility = more traffic = more conversions.
Whether you're launching a new product, opening a location in Edmonton, or running a seasonal promo, combining SEO with social media ensures you're visible exactly when and where customers are looking.
Let EdmontonSocialMediaMarketing.com optimize your online presence with a custom SEO + social media strategy designed for the Edmonton market.
Need help implementing these strategies? Contact us today for a free audit of your current social presence and discover where you can improve.
